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STYLE REPUBLIC MAGAZINE.COM: FASHION - DECEMBER 2009

 Sonia Rykiel for H&M: A Parade in Paris...

H&M held a fashion parade like no other in celebration of their collaboration with designer Sonia Rykiel this month. As per true H&M style, the multi-million dollar brand threw a parade at the notorious Grand Palais in Paris - creating a spectacle fit for fantasy. Dark swing sets, glittering floats, fantastical horses and a massive ferris wheel all contributed to setting the scene.

Visit: www.hm.com



A designer collaboration such as the one between H&M and Sonia Rykiel wouldn't be complete without a guest list fit for couture. Spectators included Kate Bosworth, Jean-Paul Gaultier, Philippe Starck and Eva Herzigova. The boudoir-inspired collection from Sonia Rykiel will be available in over 1,500 H&M locations as of December 5, 2009.





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